Web Design

Web design resources to support and create an online business.

The goal of any web site is to deliver relevant content to its target group and to do so with an acceptable design. Acceptable, because the web site design should not lack professionalism to deter potential customers on the one hand, and web sites do not win money for being pretty, but for delivering quality content and being functional.

That being said, the biggest challenge of a money making website is the information architecture: How does the web site and its web pages are organized, labeled, and navigated to support browsing and searching throughout the web site? This challenge can be met when building a website with a clear goal in mind: What do you want your visitors to do on your website? How do you convert casual visitors into taking action? And finally: Requirement Analysis before building a website always pays off!